LAS VEGAS, April 1, 2008 — COMEDY CENTRAL Mobile, a division of MTVN Entertainment Group, a unit of Viacom (NYSE: VIA, VIA.B) and RealArcade Mobile®, a division of digital entertainment services company RealNetworks® Inc. (NASDAQ: RNWK) focused on mobile casual gaming, announced today the launch of the new “South Park” “Imaginationland” mobile game. Based on COMEDY CENTRAL’s hugely popular “South Park” “Imaginationland” trilogy, in which the doors of the world’s imagination are thrown wide open and the boys of South Park are transported to a magical realm in their greatest odyssey ever. The mobile game will be available cross carrier and on a variety of handsets including the Apple® iPhone™, and various Windows Mobile and Blackberry mobile devices. COMEDY CENTRAL Mobile and RealArcade Mobile plan to release the “South Park” “Imaginationland” game worldwide in June.
The player’s mission in the “South Park” “Imaginationland” mobile game is to take on Butters’ massive job to rescue the world in three arenas (Happy Imaginationland, Evil Imaginationland and The Battle for Imaginationland). The quest begins with the Mayor teaching the player how to bounce high by using his imagination. The player must utilize his bouncing skills to collect items and accomplish missions inside an allotted time limit. As the player accomplishes more missions, Butters gains extra imagination power to restore Imaginationland from the grasp of evil. “South Park” “Imaginationland” mobile game has more than 60 mind-blowing levels.
This is the second “South Park” mobile game made in cooperation with RealArcade Mobile, which publishes casual game hits from the PC onto mobile handsets and portable devices. RealArcade Mobile has created more than 40 mobile games supporting more than 800 handsets for wireless carriers around the world.
“Imaginationland” Trilogy – Synopsis
The doors of a whole new dimension are thrown open and the boys of South Park walk right in. It all begins with Cartman’s quest to find a leprechaun and in turn, win a bet with Kyle that would force him to suck Cartman’s balls. The kids have just arrived in Imaginationland, a wondrous, magical place, when terrorists attack, unleashing all of mankind’s evil imaginary forces upon the world. With
imaginations running wild, the government steps in and prepares to nuke Imaginationland thus eliminating further attacks on the country’s most vulnerable spot. A crisis faces the nation and Stan and Butters remain trapped in Imaginationland. Kyle pleads with the Pentagon for his friends’ lives and Cartman goes all the way to the Supreme Court to get justice for his dry balls.
The “Imaginationland” trilogy was released by COMEDY CENTRAL Home Entertainment and Paramount Home Entertainment in March 2008. The special DVD release is uncensored and includes additional footage created exclusively for the DVD.
Launched in 1997, “South Park,” now in its 12th season, remains the highest-rated series on COMEDY CENTRAL. “South Park” regularly airs on Wednesdays at 10:00 p.m. and repeats Wednesdays at 12:00 a.m., Thursdays at 10:00 p.m. and 12:00 a.m. and Sundays at 10:00 p.m., 11:30 p.m. and 3:00 a.m.
Trey Parker and Matt Stone are co-creators and executive producers of the Emmy® and Peabody® Award-winning “South Park” with Anne Garefino as executive producer. “South Park’s” Web site is www.southparkstudios.com.
COMEDY CENTRAL, the only all-comedy network, currently is seen in more than 91 million homes nationwide. COMEDY CENTRAL is owned by, and is a registered trademark of, Comedy Partners, a wholly-owned division of VIACOM Inc.’s (NYSE: VIA and VIA.B) MTV Networks. COMEDY CENTRAL’s Internet address is www.comedycentral.com. For up-to-the-minute and archival press information and photographs visit Press Central, COMEDY CENTRAL’s press web site at www.comedycentral.com/press.
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of programming and content across all media platforms. MTV Networks, with more than 150 channels worldwide, owns and operates the following television programming services – MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.