NEW YORK, July 18, 2011 — Fans will be transported into the world of “South Park” as they walk into the 15,000
square foot Ultimate Fan Experience located at 450 2nd Avenue (at 1st Avenue & J
Street), just outside of the San Diego Convention Center. The “South Park” Year of the Fan Experience, a free
and open to the public event, commemorates the series’ 15th season. The festivities
kick off with a “South Park” themed parade starting at 12:30 p.m. on Thursday, July 21
at 5th Avenue and K Street with the venue officially opening at 1:00 p.m. and run
through Saturday, July 23. Fans can participate in a costume contest which will take
place during the afternoon of Saturday, July 23. The best character costumes will win
a Kid Robot “Mysterion” figurine signed by Matt Stone and Trey Parker.
“South Park” Year of the Fan Experience includes:
• A life-size replica
of “South Park” Avenue.
• Interactive stations with social networking
uploading capabilities including a Create Your Own Avatar station and an official badge
by foursquare (see below).
• A “South Park” photo booth and a face painting
station featuring famous “South Park” characters including Mitch Connor.
• A museum with “South Park”-inspired artwork by Ron English and other curated
artists on display, including fan-submitted artwork chosen by English as well as “South
Park” staff artwork.
• Famous “South Park” memorabilia, including the gown
Matt Stone wore to the Oscars in 2000 and the original cut-outs and story boards from
the early seasons of the show.
• A screening of the original, un-aired “South
Park” pilot and the “South Park Bigger, Longer & Uncut” movie on Friday night at 8:00
p.m., followed by an informal Q&A session with members of the production staff.
• A center stage with “South Park” karaoke, costume competition, trivia contests
and more emceed by comedian Owen Benjamin.
• A Big Wheel pedal fan prix race
• A school cafeteria where special edition bags of Cheesy Poofs will be
• A Voice of the Fan confessional booth where South Park will
interview the fans about their favorite “South Park” moment, challenge them to sing the
Cheesy Poof song or the “South Park” theme song. The best recordings may be used on
COMEDY CENTRAL, SouthParkStudios.com or
on the upcoming Year of the Fan DVD.
COMEDY CENTRAL has teamed up with foursquare to offer the official badge of San Diego Comic-
Con. The badge will be “South Park” themed and available to everyone who checks in to
San Diego Comic-Con. In addition, unlocking the badge will make fans eligible to
receive a special gift from COMEDY CENTRAL and foursquare at the “South Park” Year of
the Fan Experience.
In addition, “South Park” will be giving away A PAIR OF
TICKETS to the Tony® Award-winning musical, “THE BOOK OF MORMON,” EVERY DAY at the
Ultimate Fan Experience.
To celebrate the 15th season of “South Park,” COMEDY
CENTRAL and South Park Digital Studios will honor the fans that have turned the Emmy®
and Peabody® Award-winning series into a cultural phenomenon with a year-long
celebration, marking 2011 as “The Year of the Fan.” “The Year of the Fan” brings
viewers closer to “South Park” than they’ve ever been before, connecting them to the
series in a multi-platform manner fitting for the heralded occasion, including: the
Ultimate “South Park” Fan Experience at Comic-Con 2011 in San Diego; an upcoming
documentary to air on COMEDY CENTRAL that takes fans behind-the-scenes of their
favorite show; the introduction of Cheesy Poofs to a store near you, plus all-new
never-before-seen “South Park” merchandise; and, an art exhibit curated by Ron English
featuring interpretations of the series by the famed street artist and pop surrealist
painter and 14 other hand-picked artists as well. “South Park” will also host on-going
contests and interactive elements at SouthParkStudios.com throughout the Year of
COMEDY CENTRAL’S “South Park” launched on August 13, 1997 and
premiered its 15th season on April 27. The series airs Wednesday nights at 10:00 p.m.
and repeats later that night at 12:00 a.m. (all times ET/PT). Fans can follow all of
The Year of the Fan activities at SouthParkStudios.com.
Co-creators Trey Parker and Matt Stone are executive producers, along with Anne
Garefino, of the Emmy® and Peabody® Award-winning “South Park.” Frank C. Agnone II is
the supervising producer. Eric Stough, Adrien Beard, Bruce Howell and Vernon Chatman
are producers. “South Park’s” Web site is
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VIA, VIA.B), is one of the world’s leading creators of entertainment content, with
brands that engage and connect diverse audiences across television, online, mobile,
games, virtual worlds and consumer products. The company’s portfolio spans more than
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