NEW YORK, June 28, 2017 – The Daily Show with Trevor Noah scored its most-watched quarter ever among total viewers during the second quarter of 2017 and recorded its most-watched month ever among total viewers in June. This past quarter also boasted Noah’s most-watched ever and highest-rated week since his premiere week during the week of May 29 (1.69 million total viewers P2+; 0.82 Adults 18-49 rating). The Daily Show continues to be the premiere late-night destination for millennials for the seventh consecutive quarter, finishing as the #1 daily, late night talk show among Men 18-24 and Men 18-34 and #2 among all millennials, behind The Tonight Show with Jimmy Fallon.
The Daily Show averaged 1.5M total viewers in 2Q 2017, up +2% vs. 1Q 2017 and +26% vs. 2Q 2016. June was Noah’s most-watched month ever averaging 1.54 million total viewers. Across the entirety of Noah’s second season at the helm of The Daily Show he has posted monthly and quarterly gains vs. year ago levels. Season-to-date, The Daily Show is averaging 1.43 million total viewers and a 0.69 Adults 18-49 rating, up double-digits from the year-ago period (+13%, +10%).
The Daily Show also continues to succeed and grow digitally and socially, exemplifying the true multiplatform nature of the series and how it connects with Comedy Central’s target millennial audience. The series had its best quarter ever in both total full episode streams (+27% vs. 1Q 2017 and +118% vs. year ago) and average weekly full episode streams (+27% vs. 1Q 2017 and +105% vs. year ago) (source: Adobe Analytics; owned & operated platforms). The show had strong gains on Facebook and YouTube during 2Q 2017 with over 203M video views on Facebook (+184% vs. year ago quarter) and 143M videos streamed on the show’s YouTube channel (+305% year-over-year). (Source: Facebook Insights, YouTube Analytics)
In addition, The Daily Show was the most engaging late night talk show among its competitive set on social platforms across 2Q 2017 (Facebook, Twitter, Instagram), generating the highest average post engagement with over 12M total actions (likes, shares, comments, reactions, retweets). (source: Shareablee)
The Daily Show’s Adults 18-49 audience composition remains the most-upscale and educated of all ad-supported late night talk shows, posting a median household income of $88.9K, an upscale composition ($100k+) of 54%, and college 4+ years composition of 59%.
Trevor Noah, Steve Bodow, Jen Flanz and Jill Katz are the Executive Producers of The Daily Show with Trevor Noah with Eric Davies, Pam DePace, Ramin Hedayati, Justin Melkmann and Elise Terrell as Supervising Producers. Zhubin Parang is the Head Writer with Daniel Radosh as Senior Writer. The series is directed by Chuck O’Neil. Sarah Babineau is the Executive in Charge of Production for Comedy Central.
The Daily Show airs Mondays-Thursdays at 11:00 p.m. ET/PT on Comedy Central and is available to stream the following day on thedailyshow.com and the Comedy Central App. Viewers can follow “The Daily Show” on Twitter (6.5M followers) and Instagram (875K followers), subscribe to their YouTube channel (2.3M subscribers) and become a fan of “The Daily Show” on Facebook (7.3M fans). Fans can follow Trevor Noah on Twitter (7M followers), Facebook (4.2M fans) and Instagram (1.6M followers).
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Source: Nielsen, Live+3, F3Q17: 3/27/17-6/25/17, F2Q17: 12/26/16-3/26/17, F3Q16: 3/28/16-3/26/16, STD: 9/26/16-6/25/17, excludes repeats, ranks based on impressions